Privacy Policy

Effective Date: June 1, 2026 The Business Dreamer, LLC | Virginia

PLEASE READ THIS PRIVACY POLICY CAREFULLY

This Privacy Policy describes how Valerie Watson and The Business Dreamer, LLC (the Company, we, us, or our) collect, use, store, protect, and disclose your personal information when you visit thebusinessdreamer.com, purchase products or services, or otherwise interact with us.

By accessing or using our Site you acknowledge that you have read, understood, and agree to the practices described in this Privacy Policy. If you do not agree with this policy please discontinue use of the Site immediately.

Introduction and Scope

The Business Dreamer, LLC is a faith-centered business coaching and education company founded by Valerie Watson and operating as a Virginia limited liability company. We are committed to protecting your privacy and handling your personal information with the highest standards of care, transparency, and integrity.

This Privacy Policy applies to all personal information collected through:

Our website at thebusinessdreamer.com and all associated subdomains and pages
Purchase transactions for digital products, books, guides, and courses
Coaching and strategy session bookings and sessions
Email marketing communications and newsletter subscriptions
Social media interactions and communications
Contact forms, intake forms, and survey submissions
Any other interaction between you and The Business Dreamer, LLC

Key Definitions

Personal Information: any information that identifies or can be used to identify a specific individual including name, email address, phone number, mailing address, IP address, payment information, and any other data that relates to an identified or identifiable person.

Sensitive Personal Information: a subset of personal information that warrants heightened protection including financial information, health information, government-issued identification numbers, and information about minors.

Non-Personal Information: information that does not directly identify an individual such as aggregated usage data, browser type, and anonymized analytics data.

Processing: any operation performed on personal information including collection, recording, storage, use, disclosure, and deletion.

Third Party Service Provider: any external company or individual engaged by the Company to process personal information on the Company’s behalf including email marketing platforms, payment processors, and analytics providers.

Consumer: any individual who accesses the Site, purchases products or services, or otherwise provides personal information to the Company.

Cookies: small data files placed on your device by websites you visit that store preference information and enable certain website functionality.

Information We Collect

The Company collects personal information through several channels. We practice data minimization — meaning we collect only the information that is genuinely necessary for the stated purpose.

Information You Provide Directly

We collect information that you voluntarily provide to us including:

Contact and Identity Information: your first name, last name, email address, phone number, and mailing address provided when you contact us, register for services, or fill out any form on our Site.

Account Information: username, password, and profile information if you create an account on our Site or platform.

Purchase and Payment Information: billing name, billing address, and payment card information provided when you purchase products or services. Note that the Company does not store full payment card numbers — all payment processing is handled by secure third party payment processors.

Coaching Intake Information: personal, professional, and business information you provide through our coaching intake form including your business goals, challenges, background, and other information relevant to the coaching relationship.

Communications: information contained in emails, contact form submissions, social media messages, and other communications you send to us.

Survey and Feedback Information: responses to surveys, questionnaires, and feedback forms.

User Generated Content: testimonials, reviews, comments, and other content you submit through our Site.

Information Collected Automatically

When you visit our Site we automatically collect certain technical information through cookies and similar technologies including:

Device Information: device type, operating system, browser type and version, screen resolution, and device identifiers.

Usage Information: pages viewed, time spent on pages, links clicked, referring URLs, and navigation patterns through our Site.

Location Information: general geographic location derived from your IP address such as country, state, and city. We do not collect precise GPS location data.

Log Data: server logs including your IP address, browser type, date and time of visits, and error reports.

Cookie Data: information stored in cookies and similar tracking technologies placed on your device. See the Cookies section below for detailed information.

Information From Third Parties

We may receive information about you from third party sources including:

Email marketing platforms such as Mailchimp when you subscribe to our list
Payment processors when you complete a purchase transaction
Booking platforms such as Calendly when you schedule a coaching session
Social media platforms if you interact with our social media accounts
Analytics providers such as Google Analytics regarding your usage of our Site

Information We Do Not Collect

The Company does not collect:

Social Security numbers or government issued identification numbers
Full payment card numbers — these are handled entirely by third party payment processors
Biometric data of any kind
Health or medical information
Personal information from children under the age of 13 knowingly or intentionally
Racial or ethnic origin data
Political opinions or religious beliefs beyond what you voluntarily share

How We Use Your Personal Information

The Company uses your personal information for the following specific purposes. We do not use your information for any purpose that is incompatible with the purposes listed here without providing you with prior notice and obtaining your consent where required by law.

To Provide Products and Services

Processing and fulfilling your orders for digital products and books
Delivering digital downloads and course access
Scheduling and conducting coaching and strategy sessions
Sending session recordings and follow-up materials
Processing payments and managing billing
Providing customer support and responding to inquiries

To Communicate With You

Sending transactional emails including order confirmations, receipts, and delivery notifications
Sending appointment confirmations, reminders, and scheduling communications
Responding to your questions, comments, and requests
Sending email newsletters and marketing communications where you have consented
Notifying you of changes to our products, services, or policies

To Improve Our Business

Analyzing website usage patterns and user behavior to improve the Site
Conducting research and analysis to understand our audience and improve our offerings
Testing new features and content
Monitoring the security and integrity of our systems

Legal and Compliance Purposes

Complying with applicable federal and state laws and regulations
Responding to lawful requests from government authorities
Enforcing our Terms and Conditions and other agreements
Protecting the rights, property, and safety of the Company, our users, and others
Detecting and preventing fraud and other illegal activity

Marketing and Promotional Purposes

Sending promotional emails and newsletters where you have opted in
Personalizing marketing communications based on your interests and interactions
Retargeting advertising where permitted and with appropriate consent
Sharing success stories and testimonials where you have provided explicit consent

Legal Basis for Processing Your Information

The Company processes your personal information on the following legal bases:

Consent: Where you have given us explicit consent to process your information for a specific purpose such as subscribing to our email newsletter or agreeing to the use of non-essential cookies. You may withdraw consent at any time without affecting the lawfulness of processing prior to withdrawal.

Contract Performance: Where processing is necessary to fulfill our contractual obligations to you such as processing a purchase, delivering a digital product, or conducting a coaching session.

Legitimate Interests: Where processing is necessary for our legitimate business interests such as improving our website, preventing fraud, and ensuring the security of our systems, provided that these interests are not overridden by your privacy rights.

Legal Obligation: Where processing is necessary to comply with a legal obligation such as maintaining financial records, responding to lawful government requests, or complying with applicable privacy laws.

How We Share Your Personal Information

The Company does not sell your personal information to third parties. We do not rent or trade your personal information. We share your information only in the limited circumstances described below.

Third Party Service Providers

We share your information with trusted third party service providers who assist us in operating our business, subject to confidentiality obligations and data processing agreements. These include:

Email Marketing — Mailchimp: We use Mailchimp to manage our email subscriber list and send email communications. Your name and email address are shared with Mailchimp for this purpose.

Payment Processing: We use third party payment processors to handle all payment transactions. Your payment information is processed directly by these providers and is not stored on our servers.

Appointment Scheduling — Calendly: We use Calendly to manage coaching session bookings. Your name, email address, and scheduling information are processed by Calendly.

Video Conferencing — Zoom: Coaching sessions are conducted via Zoom. Your video, audio, and session data are processed by Zoom in accordance with Zoom’s privacy policy.

Website Analytics — Google Analytics: We use Google Analytics to analyze website traffic and usage patterns. Google Analytics uses cookies to collect anonymized usage data.

Website Hosting: Our website is hosted on WordPress through Bluehost. Your data may be processed on servers operated by these providers.

Legal Requirements and Protection

We may disclose your personal information when we believe in good faith that disclosure is necessary to:

Comply with applicable law, court order, or legal process
Respond to lawful requests from government authorities
Protect the rights, property, or safety of the Company, our users, or others
Detect and prevent fraud or other illegal activity
Enforce our Terms and Conditions or other agreements

Business Transfers

In the event that the Company is involved in a merger, acquisition, sale of assets, or other business transaction your personal information may be transferred as part of that transaction. We will provide notice before your information is transferred and becomes subject to a different privacy policy.

With Your Consent

We may share your information with third parties for purposes not described in this policy where we have obtained your explicit prior consent. You may withdraw such consent at any time.

COMMITMENT TO YOUR PRIVACY — We Will Never

Sell your personal information to data brokers or third party marketers
Share your personal information with advertisers for their own marketing purposes
Share your coaching session information with third parties without your explicit consent
Use your personal information in ways that are inconsistent with this Privacy Policy without prior notice and consent

Data Retention

The Company retains your personal information only for as long as necessary to fulfill the purposes for which it was collected and to comply with legal obligations. The following retention periods apply:

Customer Purchase Records: retained for a minimum of 7 years to comply with tax and accounting requirements under applicable law.

Email Subscriber Information: retained for as long as you remain an active subscriber. Upon unsubscription your information will be removed from active marketing lists within 10 business days.

Coaching Session Records and Intake Forms: retained for 3 years following the conclusion of the coaching relationship to comply with business record requirements.

Session Recordings: retained for 12 months following the session date unless the client requests earlier deletion.

Website Analytics Data: retained in anonymized form for up to 26 months in accordance with Google Analytics default retention settings.

Contact Form Submissions: retained for 2 years following submission.

Legal and Compliance Records: retained for the period required by applicable law which may be up to 7 years or longer in certain circumstances.

Upon expiration of the applicable retention period the Company will securely delete or anonymize your personal information in a manner that prevents reconstruction or recovery.

Cookies and Tracking Technologies

Our Site uses cookies and similar tracking technologies to enhance your experience, analyze usage, and support our marketing efforts.

What Are Cookies

Cookies are small text files placed on your device when you visit a website. They help the website recognize your device on future visits, remember your preferences, and provide analytical data about how the Site is used.

Types of Cookies We Use

Strictly Necessary Cookies: These cookies are essential for the website to function properly. They enable core functionality such as security, network management, and page navigation. You cannot opt out of these cookies as they are required for the Site to work.

Performance and Analytics Cookies: These cookies collect information about how visitors use our Site such as which pages are visited most often and error messages received. We use Google Analytics for this purpose. All information collected is aggregated and anonymous.

Functionality Cookies: These cookies allow the Site to remember choices you have made such as your language preference and region and provide enhanced, more personalized features.

Marketing and Targeting Cookies: These cookies may be set through our Site by our advertising partners to build a profile of your interests and show you relevant advertisements on other sites. We will only use these cookies with your explicit consent.

Cookie Consent and Your Choices

When you first visit our Site you will be presented with a cookie consent banner that allows you to accept or decline non-essential cookies. You may change your cookie preferences at any time by:

Clicking the cookie settings link in our website footer
Adjusting your browser settings to refuse cookies — note that disabling cookies may affect website functionality
Using the Google Analytics opt-out browser add-on at tools.google.com/dlpage/gaoptout

Do Not Track Signals

Some browsers include a Do Not Track feature that signals to websites that you do not want to have your online activity tracked. Our Site currently responds to Do Not Track signals by limiting tracking to essential cookies only when such a signal is received.

Data Security

The Company takes the security of your personal information seriously and implements appropriate technical and organizational measures to protect it against unauthorized access, alteration, disclosure, or destruction.

Security Measures

SSL/TLS encryption for all data transmitted between your browser and our website
Secure third party payment processors that handle payment card data in compliance with Payment Card Industry Data Security Standards (PCI DSS)
Password protection and access controls for systems containing personal information
Regular security assessments of our systems and practices
Limiting access to personal information to authorized personnel on a need-to-know basis

Limitations of Security

While the Company implements reasonable security measures no method of transmission over the internet or electronic storage is 100 percent secure. We cannot guarantee absolute security of your information. You transmit personal information to us at your own risk. We encourage you to use strong passwords and to be cautious about the information you share online.

Data Breach Response

In the event of a data breach that affects your personal information the Company will notify affected individuals and applicable regulatory authorities as required by applicable law. Notification will be provided in the most expedient time possible and without unreasonable delay.

Your Privacy Rights

Depending on your location you may have the following rights with respect to your personal information. The Company is committed to honoring these rights in a timely and transparent manner.

Rights Available to All Users

Right to Know: you have the right to know what personal information we collect about you and how it is used.

Right to Access: you have the right to request a copy of the personal information we hold about you.

Right to Correction: you have the right to request that we correct inaccurate or incomplete personal information.

Right to Deletion: you have the right to request that we delete your personal information subject to certain legal exceptions.

Right to Opt Out of Marketing: you have the right to opt out of receiving marketing communications from us at any time by clicking the unsubscribe link in any marketing email or contacting us directly.

Right to Data Portability: you have the right to receive your personal information in a structured, commonly used, machine-readable format.

California Consumer Privacy Act (CCPA) Rights

CALIFORNIA RESIDENTS — YOUR CCPA RIGHTS

If you are a California resident the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA) provides you with specific rights regarding your personal information.

Right to Know: you have the right to request that the Company disclose the categories of personal information collected about you, the categories of sources from which it was collected, the business purpose for collecting it, the categories of third parties with whom it is shared, and the specific pieces of personal information collected.

Right to Delete: you have the right to request deletion of personal information that the Company has collected about you subject to certain exceptions.

Right to Correct: you have the right to request correction of inaccurate personal information.

Right to Opt Out of Sale or Sharing: you have the right to opt out of the sale or sharing of your personal information. The Company does not sell personal information. If this practice changes we will update this policy and provide an opt-out mechanism.

Right to Limit Use of Sensitive Personal Information: you have the right to limit the use and disclosure of sensitive personal information to what is necessary to perform the services or provide the goods you requested.

Right to Non-Discrimination: you have the right not to receive discriminatory treatment for exercising your CCPA rights. The Company will not deny you goods or services, charge different prices, or provide a different level of service because you exercised your privacy rights.

Authorized Agent: California residents may designate an authorized agent to submit requests on their behalf. The Company will require proof of written authorization or power of attorney before acting on requests from authorized agents.

To exercise your CCPA rights contact the Company using the information in the Contact section below. The Company will respond to verifiable requests within 45 days. This period may be extended by an additional 45 days when reasonably necessary with prior notice.

European Union and EEA Residents — GDPR Rights

EU AND EEA RESIDENTS — YOUR GDPR RIGHTS

If you are a resident of the European Union or the European Economic Area (EEA) the General Data Protection Regulation (GDPR) provides you with additional rights and protections.

Right to Restriction of Processing: you have the right to request that we restrict the processing of your personal information under certain circumstances.

Right to Object: you have the right to object to the processing of your personal information for direct marketing purposes or where processing is based on legitimate interests.

Right to Withdraw Consent: where processing is based on consent you have the right to withdraw consent at any time without affecting the lawfulness of processing before withdrawal.

Right to Lodge a Complaint: you have the right to lodge a complaint with your local data protection supervisory authority.

Right Regarding Automated Decision Making: you have the right not to be subject to decisions based solely on automated processing that produce legal or similarly significant effects.

The Company’s legal bases for processing EU and EEA personal data are consent, contract performance, legitimate interests, and legal obligation as described in the Legal Basis section above.

Virginia Consumer Data Protection Act (VCDPA)

As a Virginia-based business the Company complies with the Virginia Consumer Data Protection Act (VCDPA) effective January 1, 2023. Virginia residents have the right to access, correct, delete, and obtain a copy of their personal data, and to opt out of the processing of personal data for targeted advertising, sale, or profiling. To exercise these rights contact the Company using the information in the Contact section below.

Children’s Privacy and COPPA Compliance

IMPORTANT — CHILDREN’S PRIVACY

The Business Dreamer, LLC is intended exclusively for individuals who are 18 years of age or older. This Site is not directed to children and we do not knowingly collect personal information from children under the age of 13 in compliance with the Children’s Online Privacy Protection Act (COPPA).

If the Company discovers that it has inadvertently collected personal information from a child under the age of 13 it will immediately delete such information from its systems. If you believe the Company has collected information from a child under 13 please contact us immediately at support@thebusinessdreamer.com.

Parents and guardians are responsible for monitoring and supervising the online activities of minors in their care. The Company assumes no responsibility for unauthorized use of the Site by minors.

Email Marketing and CAN-SPAM Compliance

The Company’s email marketing practices comply with the Controlling the Assault of Non-Solicited Pornography and Marketing Act of 2003 (CAN-SPAM Act) and applicable anti-spam laws. The following practices apply to all commercial email communications from the Company:

All commercial emails clearly identify the Company as the sender
The subject line of commercial emails accurately reflects the content of the message
All commercial emails include the Company’s valid physical mailing address
All commercial emails include a clear, conspicuous, and functional unsubscribe mechanism
The Company will honor all unsubscribe requests within 10 business days
The Company will not send commercial emails to individuals who have opted out
The Company will not sell, rent, or transfer email addresses to third parties for marketing purposes

By subscribing to our email list you consent to receive marketing communications from us. You may unsubscribe at any time by clicking the unsubscribe link in any email or by contacting us at support@thebusinessdreamer.com.

International Data Transfers

The Business Dreamer, LLC is based in the United States and your personal information is processed and stored in the United States. If you are accessing our Site from outside the United States please be aware that your information may be transferred to, stored, and processed in the United States where privacy laws may differ from those in your country.

For users in the European Union or EEA the Company relies on the EU-US Data Privacy Framework and standard contractual clauses approved by the European Commission for international data transfers where required. By using our Site you consent to the transfer of your information to the United States as described in this Privacy Policy.

Third Party Websites and Links

Our Site may contain links to third party websites, products, and services that are not owned or operated by the Company. This Privacy Policy does not apply to third party websites. We encourage you to review the privacy policies of any third party websites you visit. The Company is not responsible for the privacy practices or content of third party websites.

Third party services we use or reference include Mailchimp, Calendly, Zoom, Google Analytics, and payment processors. Each of these services has its own privacy policy that governs how they handle your data when you interact with their services.

Social Media and External Platforms

The Company maintains social media accounts on platforms including Instagram, Facebook, and other platforms. When you interact with us on social media the privacy policy of that platform governs the collection and use of your information by that platform. Information you post publicly on social media may be visible to other users of that platform.

If you choose to share content from our Site on social media or tag the Company in your posts that interaction is subject to both this Privacy Policy and the privacy policy of the relevant social media platform.

Privacy in Coaching Sessions

Given the personal and sensitive nature of coaching sessions the Company maintains specific privacy practices for coaching relationships.

Confidentiality of Session Content

Information shared during coaching sessions including personal challenges, business ideas, financial circumstances, and other sensitive information will be treated as confidential in accordance with the Confidentiality provisions in our Terms and Conditions. The Company will not disclose session content to third parties without your consent except as required by law.

Intake Form Information

Information provided through our coaching intake form is used solely for the purpose of preparing for and conducting your coaching session. This information is stored securely and treated as confidential coaching information.

Session Recordings

Coaching sessions may be recorded with your consent as described in our Terms and Conditions. Recordings are stored securely and delivered to you via a secure link. The Company retains recordings for 12 months following the session date. Your session recording will not be shared with third parties without your explicit written consent.

Testimonials

The Company may request your consent to use your name, story, or feedback as a testimonial. We will only use your testimonial with your explicit written consent. You may withdraw consent for testimonial use at any time by contacting us at support@thebusinessdreamer.com.

Changes to This Privacy Policy

The Company reserves the right to update or modify this Privacy Policy at any time to reflect changes in our practices, legal requirements, or for other operational or legal reasons. When we make material changes to this policy we will:

Update the Effective Date at the top of this policy
Post the updated policy on our website
Provide notice via email to subscribers where required by applicable law
Where required by law obtain your consent before implementing material changes

Your continued use of the Site following the posting of changes constitutes your acceptance of the revised Privacy Policy. We encourage you to review this policy periodically. If you do not agree with any changes you should discontinue use of the Site.

How to Exercise Your Privacy Rights

To exercise any of your privacy rights described in this policy please submit a request using the contact information below. The Company will respond to verifiable requests within the timeframe required by applicable law.

When submitting a request please include:

Your full name and email address so we can identify your information in our systems
A clear description of the right you wish to exercise
Any additional information necessary to verify your identity and locate your information

Important — Identity Verification

To protect your privacy and the privacy of others the Company will verify your identity before processing any privacy rights request. Verification may require you to provide additional identifying information. The Company will not request more information than necessary to verify your identity in compliance with CCPA data minimization requirements.

The Company will not discriminate against you for exercising your privacy rights. Exercising your rights will not affect the quality or availability of our products and services.

Contact Information

For questions, concerns, or requests regarding this Privacy Policy or our privacy practices please contact:

The Business Dreamer, LLC | Valerie Watson

Website: thebusinessdreamer.com

Email: support@thebusinessdreamer.com

Terms and Conditions: thebusinessdreamer.com/terms

Disclaimer: thebusinessdreamer.com/disclaimer

Acceptable Use Policy: thebusinessdreamer.com/acceptable-use

The Company will respond to all privacy inquiries within 30 days of receipt. For complex requests the response period may be extended up to an additional 30 days with prior notice.

By using thebusinessdreamer.com you acknowledge that you have read and understood this Privacy Policy.